Toyota invests £388 million in Uber

Toyota has announced an investment of more than £388 million in ride sharing company and driverless car tech developer Uber.

The investment has been made “with the aim of advancing and bringing to market autonomous ride sharing as a mobility service at scale,” says Toyota, which has also pledged to purpose-build a fleet of Toyotas to test out the technology on Uber’s network.

The cars provided to Uber will be based on Toyota’s Sienna MPV – sold in the US as a rival to the Chrysler Pacifica, the Ford S-Max-sized MPV of choice for Uber’s rival driverless technology company and Google subsidiary, Waymo. The Toyota test car will be called Autono-MaaS (autonomous mobility as a service).

“Combining efforts with Uber, one of the predominant global ride sharing and automated driving R&D companies, could further advance future mobility,” said Shigeki Tomoyama, head of Toyota’s connected car division.

Uber has already partnered with Volvo for its driverless car partnership, but it’s understood that Toyota will work alongside Volvo as an Uber partner, rather than replacing the Geely-owned Swedish brand. 


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