QVC sold 125,000 bottles of this popular foundation in a few hours


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Calling all Tarte beauty fans, the iconic and best-selling Amazonian Clay Collection is growing… literally.

After the super in-demand original Amazonian Clay Full Coverage Foundation sold over 125,000 in its first drop (!) and amassed hundreds of incredible reviews on QVC, the shopping channel has exclusively launched a 100ml bottle, which is pretty much every makeup fanatic’s dream.

So why is it in such high demand? Well, the Amazonian Clay Full Coverage Foundation is the ultimate in oil-free, vegan and long-wearing foundation. With its full coverage application, it is renowned for its all day-lasting matte appearance and as fans ourselves, we totally understand why fans are eager to get their hands on the new 100ml bottles.

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Sold in a super inclusive 40 shades, the blendable formula is Tarte’s top-rated formula, with fans saying: “This is the best foundation I’ve ever used so far from tarte. The foundation is also able to be layered for more coverage or it can go on lighter for a more natural look that is amazing.”

Alongside the 250 5* reviews of the foundation, its dreamy ingredients, including vitamin E and mineral pigments, promise a much sought-after smooth and bright complexion; plus it has the added bonus of having SPF 15 within, win win.

So, where can we get our hands on the new bottles? QVC UK is the only retailer in the UK that will be selling the 100ml Amazonian Clay Full Coverage Foundation for £41.97 (an absolute bargain considering the 50ml bottle is £31), for the whole of February so we defo recommend cashing in on this supersize bottle while it’s here!

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There’s a lot to consider when it comes to picking your favourite foundation – shade, tone, coverage, finish. Add in different skin concerns (oily, dry, combo, spotty, dark spots and redness) and it can be a tall order to find a solution that serves all of your needs. Often, we end up with a foundation that just about does the job, rather than one we truly love so we’ve rounded up the very best for all skin tones.



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