Macy's enters into 5-year partnership with Klarna


Macy’s is offering its consumers more payment options through a new
partnership with Klarna. The department store and alternative payment
solutions provider have entered into a five-year agreement to allow
Macy’s shoppers the option to pay for their purchases in four equal,
interest-free installments.

“With a strong focus on digital agility and innovation, Macy’s
continually seeks strategic partnerships that enable us to provide our
customers with the best possible shopping experience,” Matt Baer,
chief digital officer ofMacy’s, Inc., said in a statement. “We’re
excited to embark on a long-term relationship with Klarna that will
help us reach wider audiences looking for seamless alternative payment
solutions that provide them with financial control and
convenience.”

Klarna’s service is available through Macy’s online checkout. The
buy-now-pay-later solution will help the retailer appeal to younger
demographics, who have shown a preference to alternative payment
solutions.



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