Professionals from global corporations are among those travelling to Bute for Scotland’s first “Business Decelerator” training programme.
They’ll be invited to awaken their inner Elon Musk at the event at the Glenburn Hotel with an eclectic mix of skilled practitioners from the diverse worlds of art, music, improv comedy and the military.
The idea is to give people in busy corporate roles from as far afield as London, Switzerland and Hong Kong a chance to slow down, reflect and see their lives from different perspectives.
The organiser is author and consultant Gib Bulloch , who was born and brought up on Bute, but left to pursue a corporate career, most recently setting up and running Accenture’s not-for-profit organisation, Accenture Development Partnerships.
Bulloch believes that to be effective and sustainable, big business requires fundamental change in the mindsets of its people.
He said: “This business decelerator is all about engaging with early-stage business professionals and disconnecting them from the constant distractions of technology, deadlines, and work/life demands.
“It aims to connect participants with the creative and transformative power of art, music, nature and community, ultimately encouraging a deeper sense of purpose and opening the door to new thinking.”
He believes the Craigberoch Business Decelerator can awaken business executives’ inner Elon Musk – the controversial boss of Tesla cars and Space X.
Bulloch added: “Slowing down may in fact be the best way of accelerating the type of change business so badly needs. Besides the obvious benefits of building resilience, improved well-being and employee engagement, the Craigberoch Business Decelerator acts as a catalyst for creating innovative products, services and business models.
“The event aims to awaken a generation of dormant Elon Musk-type intrapreneurs and innovators inside the corporate world. We want to inspire and enliven human talents, unlocking commercial value for companies so that they can reinvent themselves to have a more positive social and environmental impact on the planet.”
The course trainers include Alexander Inchbald, an Extreme Artist and Creativity Mentor; David Pearl, trained in opera by Placido Domingo and script writing by Stanley Kubrick who now works as leadership coach in business; Calum Morrison, a former soldier who now runs the Extraordinary Adventure Club, Delphine Dèpy Carron, a qualified neuroscientist who coaches on business innovation, John Zimmer and Viki Lazar from the Geneva based improv group, the Renegade Saints and lastly Peter Koenig and Barba Kuntz from Zurich who are experts on personal development.