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Inside Ellie-Jean Coffey's incredible transformation from girl-next-door surfer to adult star


Ellie-Jean Coffey first burst into the public eye as a promising and talented young surfer who was picked up by sponsors at the tender age of 14.

And the 25-year-old blonde bombshell has had an incredible transformation in recent years, going from a girl-next-door athlete to an adult star with her own X-rated subscription website.

Daily Mail Australia takes a look at Ellie-Jean’s remarkable image overhaul, after she admitted that ditching her career to produce adult content was both ‘liberating and empowering’.

My, how you've changed! Inside Ellie-Jean Coffey's incredible transformation from a girl-next-door professional surfer to adult star with her own X-rated subscription website (pictured in 2017)

Ellie-Jean is pictured on the Gold Coast this week

My, how you’ve changed! Inside Ellie-Jean Coffey’s incredible transformation from a girl-next-door professional surfer to adult star with her own X-rated subscription website

Ellie-Jean first came to prominence as a junior star who won the Australasian Pro Series.

The blonde used to share images to social media of herself showing off her natural beauty by the ocean.

In a selfie from 2016, a fresh-faced Ellie-Jean looks almost unrecognisable while relaxing on her towel next to her surfboard. 

Early days: Ellie-Jean first came to prominence as a junior star who won the Australasian Pro Series. Pictured in 2016

Early days: Ellie-Jean first came to prominence as a junior star who won the Australasian Pro Series. Pictured in 2016 

Surfing success: Ellie-Jean was picked up by sponsors at the tender age of 14. Pictured in 2016

Surfing success: Ellie-Jean was picked up by sponsors at the tender age of 14. Pictured in 2016

However, as the years went on, Ellie-Jean’s posts became racier and racier.

Despite her success in the ocean, she found she was more popular on Instagram, where she racked up one million followers thanks to her bikini-clad selfies.

Her three sisters, Ruby-Lee, 20, Bonnie-Lou, 18, and Holly-Daze, 22, have all followed in her footsteps by becoming Instagram models.

At one time, the siblings were dubbed the ‘Kardashians of Australian surfing’ and were in talks for their own reality show.

Now, Ellie-Jean has shed her wholesome image in favour of a racier look, has appeared to have bleached her hair a brighter blonde and opted for a more dramatic makeup look. 

She left the professional surfing circuit in 2017 and now focuses on her X-rated business. 

Sister act: Despite her success in the ocean, Ellie found more popular on Instagram, where she racked up one million followers thanks to her bikini-clad selfies. Her three sisters, Ruby-Lee, 20, Bonnie-Lou, 18, and Holly-Daze, 22, have all followed in her footsteps by becoming surfers and Instagram models

Sister act: Despite her success in the ocean, Ellie found more popular on Instagram, where she racked up one million followers thanks to her bikini-clad selfies. Her three sisters, Ruby-Lee, 20, Bonnie-Lou, 18, and Holly-Daze, 22, have all followed in her footsteps by becoming surfers and Instagram models

New career: She left the professional surfing circuit in 2017 and now focuses on her X-rated business

New career: She left the professional surfing circuit in 2017 and now focuses on her X-rated business

In September, Ellie-Jean hit back at critics and told News.com.au that her decision to launch her subscription-based website has been incredibly lucrative. 

‘At the end of the day, anyone who succeeds in life is going to receive criticism, and that’s just part of the business,’ Ellie-Jean said. 

‘Every decision I make is calculated, so it was not just an overnight decision, but a decision that I knew would lead to the success it has been,’ she continued.

‘I did speak to my family by the time I had all the information regarding what the website entailed, and they’ve all been extremely supportive.’

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The blonde bombshell said that launching her own X-rated business has been ‘liberating and empowering’ – and the most successful thing she’s ever done. 

On Ellie’s website, she offers access to content including spanking videos and photos of herself ‘handcuffed to the bed’ and ‘completely topless with my legs spread’.

No time for naysayers: In September, Ellie-Jean hit back at critics and told News.com.au that her decision to launch her subscription-based website has been incredibly lucrative

No time for naysayers: In September, Ellie-Jean hit back at critics and told News.com.au that her decision to launch her subscription-based website has been incredibly lucrative

These photos and videos can be unlocked for a fee of $10 per month, similar to content on X-rated site OnlyFans.

In September, Ellie-Jean also told News.com.au about the ‘terrifying’ abuse she received during the height of her surfing career, that left her contemplating ending her life.

Her dream career quickly turned dark as she started to experience a ‘male-dominated’ industry she said was rife with abuse and has haunted her ever since.  

Adult content: On Ellie's website, she offers access to content including spanking videos and photos of herself 'handcuffed to the bed' and 'completely topless with my legs spread'

Adult content: On Ellie’s website, she offers access to content including spanking videos and photos of herself ‘handcuffed to the bed’ and ‘completely topless with my legs spread’

‘The abuse, both mentally and physically, I endured during my teenage years far away from home with adults in positions of power has haunted me my whole life.’

Coffey described her career as ‘horrible’ and said it has taken her years to recover.

Meanwhile in June last year, Ellie-Jean and her sisters hit back at critics and defended their raunchy social media images while speaking exclusively to Daily Mail Australia. 

‘We don’t really care what your opinion is, we just do it, and we’re okay with it,’ Holly-Daze said.

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‘If you don’t like it, don’t look at it. So many girls are doing it and guys, and you can post what you want, and if you’re okay with it, then that’s all that matters.’  

She said it’s also ‘liberating’ that women can post what they want these days.

‘As we progress as females, it’s more having the option to post whatever and when you want to, not putting us in a box… it’s the opportunity for women to have the choice to post in bikinis if they want to, and to post what they want to post.’

She added: ‘If people don’t want to do it, don’t do it. Just do what you feel comfortable with.’

If you or anyone you know is struggling, contact Beyond Blue or Lifeline

Struggles: In September, Ellie-Jean also told News.com.au about the 'terrifying' abuse she received during the height of her surfing career, that left her contemplating ending her life

Struggles: In September, Ellie-Jean also told News.com.au about the ‘terrifying’ abuse she received during the height of her surfing career, that left her contemplating ending her life



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