finance

Hart Builders to rebrand as Cruden Building



Hart Builders, part of property development and construction company Cruden Group, is set to be rebranded as Cruden Building.

Established in 1954, and acquired by the Cruden Group in 1973, Hart Builders has built up a reputation for delivering landmark public and private sector housing and residential-led construction projects in the East of Scotland.

Over the coming months, the construction arms of the group – currently Cruden Building & Renewals and Hart Builders – will be brought together as Cruden Building to operate as Cruden Building (West) and Cruden Building (East), under a common parent company, Cruden Building Holdings.

Allan Callaghan, currently managing director of Cruden Building & Renewals, will be appointed as managing director of Cruden Building Holdings, effective from 1 April.

The private housing arm of the group – Cruden Homes – already operates this model with East and West coast business units, but these companies will also be brought closer together under a common parent company, Cruden Homes Holdings.

Group chief executive Kevin Reid said: “Following a successful rebranding exercise in 2018 which sought to assimilate the brands of the separately named construction companies in the group, it is a natural evolution to bring the Hart Builders name under the Cruden branding as we continue to strengthen and grow the business.

“This common market face will enable us to continue to incorporate best practice across the group’s businesses, unify our almost 600 strong workforce behind one common brand identity, and create a collective platform upon which to build and deliver on the same core brand values.”

The Cruden Group has been delivering projects since 1943, with around 600 employees on construction sites and located across three offices in Edinburgh and Glasgow.

Don’t miss the latest headlines with our twice-daily newsletter – sign up here for free.



READ SOURCE

Leave a Reply

This website uses cookies. By continuing to use this site, you accept our use of cookies.  Learn more