fashion

Condé Nast College students collaborate with Nigerian fashion entrepreneurs


Master’s students at the Condé Nast College in London are joining forces
with entrepreneurs from The Assembly Hub in Nigeria for the Unleash Fashion
Business Exchange Programme, which is sponsored by the British Council.

The Assembly hub is a fashion hub platform that entrepreneurs and young
creatives in Nigeria can consult for training, support, and advice. The
collaboration with Condé Nast College can help boost Nigerian businesses,
and may help entrepreneurs with starting their own business in West Africa,
Condé Nast said in a press release. In addition, it provides students with
a unique international work experience.

As part of the project, ten Condé Nast Master’s students from the
Fashion Communication, Luxury Brand Strategy, and Entrepreneurship programs
are selected and matched up with ten entrepreneurs in Nigeria. The teams
will work together for ten weeks at The Assembly Hub and The Assembly Hub
will also recruit ten interns who can gain experience in the industry of
their choice.

“Putting the students and the entrepreneurs together will hopefully be a
great learning experience for both groups,” said Lisa Mann, director of
postgraduate, professional and online programs at Condé Nast College, and
who oversees the program. “The students have expertise in areas like
branding, digital marketing, and business planning and will apply those
skills to help their Nigerian partners build their businesses. For the
students, it’s the great real-world experience of what it means to support
growth and business expansion which will stand them in good stead when they
go out to work themselves.”

Sustainability is at the forefront of the collaboration. In the context
of the program, Lisa Mann and her colleague Harriet Posner, who runs the
Bachelor’s degree course at Condé Nast College, gave a masterclass on
sustainability to the Assembly Hub members.

Ademola Adeola, talent and partnerships lead from The Assembly Hub,
said: “The Condé Nast College of Fashion & Design is a leading academic
institution in the international fashion industry and we are excited to
partner with them to support the growth of fashion businesses in Nigeria
and equally connect young creative talent to international experiences and
support their career aspirations through the Unleash Fashion Business
Exchange project. Ultimately this is our way of contributing to building
the capacity of Nigeria’s Fashion Industry.”

Image: Unleash Fashion Business Exchange project.



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