Black Friday sales to grow 9 percent in West End

Black Friday weekend sales are expected to grow by 9 percent
year-on-year, despite declining footfall, according to the latest insights
from the New West End Company, which represents 600 businesses across
London’s West End.

Although the multi-year trend of declining footfall on Black Friday is
expected to continue due to low consumer confidence within the UK, the New
West End Company is predicting that spending will reach 164 million pounds
across London’s Bond Street, Oxford Street and Regent Street over the

Henry Gregg, director of external affairs at New West End Company said
in a statement: “Black Friday continues to be a significant moment on the
calendar for domestic and international shoppers who are set to spend big
in order to make the most of discounts.

“In the run-up to the busy Christmas period, the West End only Black
Friday discounts, and the West End’s stature within the retail market, is
sure to lure shoppers and provide a springboard for continued increased
sales for retailers leading towards the New Year.”

After a difficult summer for West End retailers, Black Friday spending
is expected to bring a “welcome relief” for the high street and it is hoped
to be the catalyst to “continued spending in the run-up to Christmas,”
added the New West End Company.


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